| (Not) getting paid to do what you love: Gender, social media, and aspirational work BE Duffy Yale University Press, 2017 | 962 | 2017 |
| "Having it All' on Social Media": Entrepreneurial Femininity and Self-Branding among Fashion Bloggers BE Duffy, E Hund Social Media + Society, 2015 | 752 | 2015 |
| The romance of work: Gender and aspirational labour in the digital culture industries BE Duffy International journal of cultural studies 19 (4), 441-457, 2016 | 560 | 2016 |
| Platforms and cultural production T Poell, DB Nieborg, BE Duffy John Wiley & Sons, 2021 | 348 | 2021 |
| “You never really know who’s looking”: Imagined surveillance across social media platforms BE Duffy, NK Chan New Media & Society 21 (1), 119-138, 2019 | 256 | 2019 |
| Mythologies of creative work in the social media age: Fun, free, and “just being me” BE Duffy, E Wissinger International Journal of Communication 11, 20, 2017 | 215 | 2017 |
| Gendered visibility on social media: Navigating Instagram’s authenticity bind BE Duffy, E Hund International Journal of Communication 13, 20, 2019 | 212 | 2019 |
| Gender and self-enterprise in the social media age: A digital double bind BE Duffy, U Pruchniewska Information, communication & society 20 (6), 843-859, 2017 | 204 | 2017 |
| Constructing the Platform-Specific Self-Brand: The Labor of Social Media Promotion L Scolere, U Pruchniewska, BE Duffy Social Media + Society 4 (3), 2018 | 179 | 2018 |
| Platform practices in the cultural industries: Creativity, labor, and citizenship BE Duffy, T Poell, DB Nieborg Social media+ society 5 (4), 2056305119879672, 2019 | 172 | 2019 |
| “Gaming the system”: Platform paternalism and the politics of algorithmic visibility C Petre, BE Duffy, E Hund Social Media+ Society 5 (4), 2056305119879995, 2019 | 172 | 2019 |
| “Facebook for Academics”: The Convergence of Self-Branding and Social Media Logic on Academia.edu JD Duffy, BE: Pooley Social Media + Society 3 (1), 1-11, 2017 | 159* | 2017 |
| Remake, remodel: Women's magazines in the digital age BE Duffy University of Illinois Press, 2013 | 158 | 2013 |
| Amateur, autonomous, and collaborative: Myths of aspiring female cultural producers in Web 2.0 B Duffy Critical studies in media communication 32 (1), 48-64, 2015 | 143 | 2015 |
| The nested precarities of creative labor on social media BE Duffy, A Pinch, S Sannon, M Sawey Social media+ society 7 (2), 20563051211021368, 2021 | 122 | 2021 |
| Digital “women’s work?”: Job recruitment ads and the feminization of social media employment BE Duffy, B Schwartz New media & society 20 (8), 2972-2989, 2018 | 107 | 2018 |
| Gendering the labor of social media production BE Duffy Feminist Media Studies 15 (4), 710-714, 2015 | 98 | 2015 |
| Empowerment through endorsement? Polysemic meaning in Dove's user-generated advertising BE Duffy Communication, Culture & Critique 3 (1), 26-43, 2010 | 91 | 2010 |
| Idols of promotion: The triumph of self-branding in an age of precarity BE Duffy, J Pooley Journal of Communication 69 (1), 26-48, 2019 | 86 | 2019 |
| Manufacturing authenticity: The rhetoric of “real” in women's magazines BE Duffy The Communication Review 16 (3), 132-154, 2013 | 83 | 2013 |
David B. NieborgAssociate Professor, University of Toronto / Fellow, Insitute for Advanced Study in PrincetonVerified email at gamespace.nl
