Teck Ming Tan
Teck Ming Tan
Associate Professor at University of Oulu; Adjunct Professor (Docent) at University of Helsinki
Verified email at - Homepage
Cited by
Cited by
Hierarchical chain of consumer-based brand equity: Review from the fast food industry
TM Tan, H Ismail, D Rasiah
The International Business & Economics Research Journal 10 (9), 67, 2011
The adoption and concerns of e-finance in Malaysia
K Narayanasamy, D Rasiah, TM Tan
Electronic Commerce Research 11 (4), 383-400, 2011
A comparative study of creation of self-brand connection amongst well-liked, new, and unfavorable brands
TM Tan, J Salo, J Juntunen, A Kumar
Journal of Business Research 92, 71-80, 2018
Behavioral reasoning perspectives to brand love toward natural products: Moderating role of environmental concern and household size
N Sreen, A Dhir, S Talwar, TM Tan, F Alharbi
Journal of Retailing and Consumer Services 61 (102549), 1-13, 2021
Consumer-based brand equity in the service shop
TM Tan, TW Liew, LSS William, OBF Michelle, SM Tan
International Journal of Marketing Studies 4 (4), 60, 2012
The role of temporal focus and self-congruence on consumer preference and willingness to pay: A new scrutiny in branding strategy
TM Tan, J Salo, J Juntunen, A Kumar
European Journal of Marketing, 2019
Recover from a service failure: The differential effects of brand betrayal and brand disappointment on an exclusive brand offering
TM Tan, MS Balaji, EL Oikarinen, S Alatalo, J Salo
Journal of Business Research 123, 126-139, 2021
Does speaker’s voice enthusiasmaffect social cue, cognitive load and transfer in multimedia learning?
TW Liew, SM Tan, TM Tan, SN Kew
Information and Learning Sciences, 2020
The common challenges of brand equity creation among local fast food brands in Malaysia
TM Tan, D Rasiah, H Ismail
International Journal of Business and Management 8 (2), 96, 2013
Linking concepts of playfulness and well-being at work in retail sector
S Alatalo, EL Oikarinen, A Reiman, TM Tan, EL Heikka, ...
Journal of Retailing and Consumer Services 43, 226-233, 2018
Malaysian Fast Food Brand Equity
TM Tan, H Ismail, D Rasiah
Journal of Developing Area 49 (5), 53-65, 2015
How do experiences enhance brand relationship performance and value co-creation in social commerce? The role of consumer engagement and self brand-connection
W Nadeem, TM Tan, M Tajvidi, N Hajli
Technological Forecasting and Social Change 171, 2021
The happy virtual agent and its impact on the human customer in the service encounter
M Soderlund, EL Oikarinen, TM Tan
Journal of Retailing and Consumer Services, 2020
Review of credit guarantee corporation malaysia (CGCM) initiatives to enhance small and medium enterprises performance
D Rasiah, TM Tan
International Journal of Business and Management 7 (20), 101, 2012
Making and breaking relationships on social media: the impacts of brand and influencer betrayals
R Hanna, T Teck Ming, L Vilma, S Jari
Technological Forecasting and Social Change 171, 120990, 2021
Mergers Improve Efficiency of Malaysian Commercial Banks
D Rasiah, TM Tan, AHBA Hamid
International Journal of Economics and Finance 6 (8), 289, 2014
Ethical Marketing in the Blockchain-Based Sharing Economy: Theoretical Integration and Guiding Insights
TM Tan, J Salo
Journal of Business Ethics, 2021
Digitalization of the Buyer–Seller Relationship in the steel industry
J Salo, TM Tan, H Makkonen
Journal of Business and Industrial Marketing, 2021
A review of online trust branding strategies of financial services industries in Malaysia and Australia
TM Tan, D Rasiah
Advances in Management & Applied Economics 1 (1), 125-150, 2011
A theoretical review of improving self service effectiveness using customer feedback at commercial banks
D Rasiah, TM Tan
European journal of economics, finance and administrative sciences 23 (1 …, 2010
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