| Value co‐creation: theoretical approaches and practical implications H Saarijärvi, PK Kannan, H Kuusela European Business Review, 2013 | 408 | 2013 |
| The mechanisms of value co-creation H Saarijärvi Journal of Strategic Marketing 20 (5), 381-391, 2012 | 111 | 2012 |
| Customer relationship management: the evolving role of customer data H Saarijärvi, H Karjaluoto, H Kuusela Marketing intelligence & planning, 2013 | 84 | 2013 |
| How perceived value drives the use of mobile financial services apps H Karjaluoto, AA Shaikh, H Saarijärvi, S Saraniemi International Journal of Information Management 47, 252-261, 2019 | 78 | 2019 |
| Reverse use of customer data: implications for service-based business models H Saarijärvi, C Grönroos, H Kuusela Journal of Services Marketing, 2014 | 71 | 2014 |
| From selling to supporting–Leveraging mobile services in the context of food retailing H Saarijärvi, L Mitronen, M Yrjölä Journal of Retailing and Consumer Services 21 (1), 26-36, 2014 | 61 | 2014 |
| Extending customer relationship management: from empowering firms to empowering customers H Saarijärvi, H Karjaluoto, H Kuusela Journal of Systems and Information Technology, 2013 | 59 | 2013 |
| Using artificial intelligence to create value in insurance M Riikkinen, H Saarijärvi, P Sarlin, I Lähteenmäki International Journal of Bank Marketing, 2018 | 47 | 2018 |
| The value propositions of multi-, cross-, and omni-channel retailing M Yrjölä, H Saarijärvi, H Nummela International Journal of Retail & Distribution Management, 2018 | 43 | 2018 |
| Customer perceived value, satisfaction, and loyalty: the role of willingness to share information M Leppäniemi, H Karjaluoto, H Saarijärvi The International Review of Retail, Distribution and Consumer Research 27 (2 …, 2017 | 41 | 2017 |
| Omni-channel retailing: propositions, examples and solutions M Yrjölä, MT Spence, H Saarijärvi The International Review of Retail, Distribution and Consumer Research 28 (3 …, 2018 | 33 | 2018 |
| Using the pairwise comparison method to assess competitive priorities within a supply chain H Saarijärvi, H Kuusela, MT Spence Industrial Marketing Management 41 (4), 631-638, 2012 | 30 | 2012 |
| Understanding consumers' online conversation practices in the context of convenience food E Närvänen, H Saarijärvi, O Simanainen International Journal of Consumer Studies 37 (5), 569-576, 2013 | 28 | 2013 |
| From electronic WOM to social EWOM: Bridging the trust deficit J Pihlaja, H Saarijärvi, MT Spence, M Yrjölä Journal of Marketing Theory and Practice 25 (4), 340-356, 2017 | 25 | 2017 |
| Customer value co-creation through reverse use of customer data H Saarijärvi Tampere University Press, 2011 | 24 | 2011 |
| A customer value perspective to service experiences in restaurants M Yrjölä, T Rintamäki, H Saarijärvi, J Joensuu, G Kulkarni Journal of Retailing and Consumer Services 51, 91-101, 2019 | 22 | 2019 |
| Disentangling customer orientation–executive perspective H Saarijärvi, H Kuusela, K Neilimo, E Närvänen Business Process Management Journal, 2014 | 22 | 2014 |
| Consumer cooperatives: Uncovering the value potential of customer ownership A Talonen, I Jussila, H Saarijärvi, T Rintamäki AMS review 6 (3), 142-156, 2016 | 20 | 2016 |
| Consumer-to-consumer e-commerce: outcomes and implications M Yrjölä, T Rintamäki, H Saarijärvi, J Joensuu The International Review of Retail, Distribution and Consumer Research 27 (3 …, 2017 | 19 | 2017 |
| Uncovering consumers’ returning behaviour: a study of fashion e-commerce H Saarijärvi, UM Sutinen, LC Harris The International Review of Retail, Distribution and Consumer Research 27 (3 …, 2017 | 19 | 2017 |
Hannu KuuselaProfessor, Faculty of Management and Busines, Tampere UniversityVahvistettu sähköpostiosoite verkkotunnuksessa uta.fi
