suresh sood
Cited by
Cited by
When consumers and brands talk: Storytelling theory and research in psychology and marketing
AG Woodside, S Sood, KE Miller
Psychology & Marketing 25 (2), 97-145, 2008
Behavior computing: modeling, analysis, mining and decision
L Cao, SY Philip
Springer Science & Business Media, 2012
Conversations with (in) the collective unconscious by consumers, brands, and relevant others
AG Woodside, CM Megehee, S Sood
Journal of Business Research 65 (5), 594-602, 2012
21st Century applicability of the interaction model: Does pervasiveness of social media in B2B marketing increase business dependency on the interaction model?
SC Sood, HM Pattinson
Journal of Customer Behaviour 11 (2), 117-128, 2012
Vignettes in the two-step arrival of the internet of things and its reshaping of marketing management’s service-dominant logic
AG Woodside, S Sood
Journal of Marketing Management 33 (1-2), 98-110, 2017
Introduction: The tourist gaze 4.0: Uncovering non-conscious meanings and motivations in the stories tourists tell of trip and destination experiences
AG Woodside, D Martin
International Journal of Tourism Anthropology 4 (1), 1-12, 2015
Consumer storytelling of brand archetypal enactments
KM Muniz, AG Woodside, S Sood
International Journal of Tourism Anthropology 4 (1), 67-88, 2015
Cell marketing: next generation segmentation
J Galloway, SC Sood
Australian and New Zealand Marketing Academy Conference, 2004
Realising the strategic value of RFID in academic libraries: a case study of the University of Technology Sydney
J Chelliah, S Sood, S Scholfield
The Australian Library Journal 64 (2), 113-127, 2015
The alchemy of student entrepreneurs: towards a model of entrepreneurial maturity
J Marchand, S Sood
International Journal of Entrepreneurship and Innovation Management 18 (1 …, 2014
Towards a conceptual framework for analysing impression management during face-to-face communication
A Hellmann, L Ang, S Sood
Journal of Behavioral and Experimental Finance 25, 100265, 2020
The death of social media in start-up companies and the rise of s-commerce: Convergence of e-commerce, complexity and social media
S Sood
Journal of Electronic Commerce in Organizations (JECO) 10 (2), 1-15, 2012
Urban renewal in Asia-Pacific: A comparative analysis of brainports for Sydney and Kuala Lumpur
SC Sood, HM Pattinson
Journal of business research 59 (6), 701-708, 2006
Creating and interpreting visual storytelling art in extending thematic apperception tests and Jung's method of interpreting dreams
AG Woodside, S Sood, KM Muniz
Luxury fashion and culture, 2013
Public sphere dialogue in online newspapers and social spaces: The nuclear debate in post Fukushima France
AL de La Poype, S Sood
Public Communication Review 2 (2), 2012
Marketers expressing the future: Scenario planning for marketing action
HM Pattinson, SC Sood
Futures 42 (4), 417-426, 2010
The Blogging of Travel and Tourism: Next Generation Travel Marketing and Advertising. Advertising Express
S Sood
ICFAI Journal, 2006
Nature and spirit of exchange and interpersonal relationships fostering grassroots innovations
RG Joshi, J Chelliah, S Sood, S Burdon
The Journal of Developing Areas 50 (6), 399-409, 2016
After the perfect storm: B2B sales and consulting representations in service-dominant markets
SC Sood, HM Pattinson
Submission to IMP, 2010
The open source marketing experiment: Using Wikis to revolutionize marketing practice on the Web
SC Sood, HM Pattinson
Proceedings of the 22nd Industrial and Purchasing Group (IMP) Conference …, 2006
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