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Wolfgang Hinck
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Year
The Role of Domestic Animosity in Consumer Choice: Empirical Evidence from Germany
W Hinck
Journal of Euromarketing 14 (1-2), 87-104, 2005
1282005
An Empirical Investigation of the Failure of Eastern German Products in Western German Markets
W Hinck, A Cortes, K James
Journal for International Business and Entrepreneurship Development 2 (1 …, 2004
382004
Executive Insights: Market Orientation of Mexican Companies
R Felix, W Hinck
Journal of International Marketing 13 (1), 111-127, 2005
272005
The Effect of Anticipatory Emotions on Student Performance in Marketing Simulations
W Hinck, ZU Ahmed
Journal of Research in Marketing and Entrepreneurship, 2015
122015
Twenty-Five Years after the Fall of the Berlin Wall: An Empirical Revisit of West German Consumers' Attitudes Toward Products and Brands from Former East Germany
ZU Ahmed, W Hinck, R Felix
Journal of Promotion Management 24 (6), 895-910, 2018
72018
Gender Issues in Consumer Materialism: The Case of Mexico
R Felix, ZU Ahmed, W Hinck
Journal of Transnational Management 18 (2), 82-100, 2013
72013
Attention to Print Advertising: An Eye Tracking Study in the Context of Airline Advertisements
R Felix, W Hinck
Thriving in a New World Economy: Proceedings of the 2012 World Marketing …, 2015
52015
Human Resource Management and Internal Marketing in Mexico: An Assessment of the Maquiladora Turnover Literature
MN Castillo, W Hinck
Journal for International Business and Entrepreneurship Development 2 (2), 78-83, 2004
32004
Conceptualizing Corporate Reputation in Germany: Evaluating and Extending the RQ
KP Wiedmann, G Walsh, W Hinck
Academy of Marketing Science World Marketing Congress, 322-325, 2003
32003
An Empirical Investigation of Materialism in Mexico
R Felix, R Hernandez, W Hinck
2000 AMA Educators’ Proceedings 11, 279-286, 2000
32000
Criteria to Evaluate Knowledge: Scientific Requirements and Practical Tools for Research Applications
A Vasquez, W Hinck
The International Journal of Knowledge, Culture and Change Management 5 (1), 1-6, 2006
22006
The Dark Side of Online Consumer Behavior: A Comparison of Privacy Motivators in the United States, Canada and Australia
KJ Shanahan, CM Hermans, W Hinck
Journal for International Business and Entrepreneurship Development 1 (2), 1-9, 2003
12003
An Evaluation of Lawlike Generalizations in Relationship Marketing: Method and Application
W Hinck
University of Texas - Pan American, 2003
12003
Attention to Print Advertising: An Eye Tracking Study in the Context of Airline Advertisements
W Felix, Reto: Hinck
Academy of Marketing Science World Marketing Congress, 2012
2012
An Empirical Analysis of Customer Expectations in the Financial Services Industry
J Kilcoyne, W Hinck
Association of Collegiate Marketing Educators Conference, 2008
2008
Cultural Effects on Innovative Teaching Methods in International Business Education: The Case of Computerized Business Simulations and Hispanic Students
W Hinck
Academy for Global Business Advancement Conference, 2007
2007
An International Validation and Scale Purification of the Market Orientation Construct
W Hinck, R Felix, KP Wiedmann
Academy for Global Business Advancement Conference, 2005
2005
Pursuing Online Information Disseminators: An Approach to Identifying and Segmenting eMavens
G Walsh, W Hinck, KP Wiedmann
Academy for Global Business Advancement Conference, 100-108, 2004
2004
Identifying eMavens on Internet Music Sites: Evidence from Germany
G Walsh, VW Mitchell, KP Wiedmann, W Hinck, T Frenzel
Journal of Global Business Research 1 (1), 28-37, 2004
2004
’Here’s Looking At You, Kid’: Eye-Tracking Applications in Consumer Information Processing Research
R Felix, W Hinck, M Minor
Society for Marketing Advances Conference, 2001
2001
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