| The consequence of appraisal emotion, service quality, perceived value and customer satisfaction on repurchase intent in the performing arts M Hume, GS Mort Journal of Services Marketing, 2010 | 310 | 2010 |
| Compassion without action: Examining the young consumers consumption and attitude to sustainable consumption M Hume Journal of world business 45 (4), 385-394, 2010 | 256 | 2010 |
| Exploring repurchase intention in a performing arts context: who comes? And why do they come back? M Hume, GS Mort, H Winzar International Journal of Nonprofit and Voluntary Sector Marketing 12 (2 …, 2007 | 185 | 2007 |
| Understanding service experience in non-profit performing arts: Implications for operations and service management M Hume, GS Mort, PW Liesch, H Winzar Journal of Operations Management 24 (4), 304-324, 2006 | 184 | 2006 |
| Satisfaction in performing arts: the role of value? M Hume, GS Mort European Journal of Marketing, 2008 | 143 | 2008 |
| Understanding core and peripheral service quality in customer repurchase of the performing arts M Hume Managing Service Quality: An International Journal, 2008 | 135 | 2008 |
| The Strategic Role of Knowledge Management in Nonprofit Organisations C Hume, M Hume Knowledge Management Enablement in Australian Not for Profit Organisations …, 2013 | 110* | 2013 |
| The strategic role of knowledge management in nonprofit organisations C Hume, M Hume International Journal of Nonprofit and Voluntary Sector Marketing 13 (2 …, 2008 | 110 | 2008 |
| How do we keep them coming?: Examining museum experiences using a services marketing paradigm M Hume Journal of Nonprofit & Public Sector Marketing 23 (1), 71-94, 2011 | 83 | 2011 |
| Creating positive habits in water conservation: the case of the Queensland Water Commission and the Target 140 campaign A Walton, M Hume International Journal of Nonprofit and Voluntary Sector Marketing 16 (3 …, 2011 | 80 | 2011 |
| Creating sustainable practice in a museum context: Adopting service-centricity in non-profit museums C Alcaraz, M Hume, GS Mort Australasian Marketing Journal (AMJ) 17 (4), 219-225, 2009 | 65 | 2009 |
| The role of Islamic culture in service quality research G Gayatri, M Hume, GS Mort Asian Journal on Quality, 2011 | 63 | 2011 |
| Uncovering Victoria's Secret: Exploring women's luxury perceptions of intimate apparel and purchasing behaviour M Hume, M Mills Journal of Fashion Marketing and Management 17 (4), 460-485, 2013 | 62 | 2013 |
| Developing a conceptual model for repurchase intention in the performing arts: The roles of emotion, core service and service delivery M Hume International Journal of Arts Management, 40-55, 2008 | 62 | 2008 |
| Building the sustainable iMuseum: is the virtual museum leaving our museums virtually empty? M Hume, M Mills International Journal of Nonprofit and Voluntary Sector Marketing 16 (3 …, 2011 | 58 | 2011 |
| Examining the covert nature of product placement: Implications for public policy KAL Kuhn, M Hume, A Love Journal of Promotion Management 16 (1-2), 59-79, 2010 | 51 | 2010 |
| The critical role of internal marketing in knowledge management in not-for-profit organizations C Hume, M Hume Journal of Nonprofit & Public Sector Marketing 27 (1), 23-47, 2015 | 44 | 2015 |
| The role of knowledge management in the large non profit firm: building a framework for KM success C Hume, P Clarke, M Hume International Journal of Organisational Behaviour 17 (3), 82-104, 2012 | 29 | 2012 |
| Fun, friend, or foe: Youth perceptions and definitions of online gambling M Hume, GS Mort Social Marketing Quarterly 17 (1), 109-133, 2011 | 28 | 2011 |
| Services marketing R Fisk, M Hume John Wiley & Sons Ltd., 2007 | 28 | 2007 |
Dr. Craig HumeUniversity of QueenslandVerified email at business.uq.edu.au
