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Diederich Bakker
Diederich Bakker
Professor International Business, Hanze University of Applied Sciences Groningen
Verified email at pl.hanze.nl
Title
Cited by
Cited by
Year
Conceptualising influencer marketing
D Bakker
Journal of emerging trends in marketing and management 1 (1), 79-87, 2018
1372018
Vertical Brand Portfolio Management: Strategies for Integrated Brand Management between Manufacturers and Retailers
D Bakker
Springer, 2015
112015
Entrepreneurial startup ecosystems: What can smaller ecosystems learn from their top-tier counterparts? Present considerations and future directions
M Blaga, D Bakker
22021
Expectations of an Undergraduate Overseas Business Intern? Exploring the Necessary School-Knowledge and Personal Traits
N Ding, D Bakker, T English, T Bonsing
Journal of teaching in international business 30 (4), 373-396, 2019
22019
How do Hofstede’s cultural dimensions apply when teaching abroad?
D Bakker
Borderlands: the internationalisation of higher education teaching practices …, 2022
12022
Innovativeness, entrepreneurial tendencies and cultural differences
T Brandt, I Wanasika, M Dubickis, S Treacy, H Pihlajarinne, R Acocella, ...
Würzburg International Business Forum, 44-52, 2022
12022
The power of social media in a pandemic: the case of smoke-free Beijing’s catering industry
X Tian, D Bakker
Tobacco Regulatory Science 7 (5), 3133-3149, 2021
12021
Startup perspectives: startup ecosystems in the Ems Dollart region
D Bakker, M Blaga, A Wolf
12019
Development of integrated brand portfolio strategies: a horizontal and vertical integrated planning model
S Haas, D Bakker, T Raabe
International Marketing Trends Conference, 2014
12014
With or Without You: Consumer Acceptance of Two National Brand Portfolio Extension Options
D Bakker, M Nenycz-Thiel
ANZMAC, 2011
12011
Vom Billigproduzenten zum Technologieführer:‚Made in China ‘im 21. Jahrhundert
D Bakker
Hanzehogeschool Groningen, 2023
2023
Entrepreneurship Education the Ems-Dollart-Region
D Bakker, A Wolf
2023
Cultural differences and entrepreneurial needs
I Wanasika, D Bakker, R Wehner, G Ahmed, M Bakhadirov, L Rong, ...
International Business with New Challenges and Entrepreneurial Opportunities …, 2023
2023
Cultural differences and entrepreneurial needs
T Brandt, I Wanasika, D Bakker, R Wehner, G Ahmed, M Bakhadirov, ...
6th International Business Conference Proceedings: international Business …, 2023
2023
Forget Amsterdam and Berlin: Start your business in the Ems-Dollart-region
D Bakker, N Droste, R Langenberg, E Vente
2022
Innovation orientation and needed qualities towards entrepreneurship
I Wanasika, T Brandt, M Dubickis, S Treacy, H Pihlajarinne, R Acocella, ...
Tulevaisuudenkestävä bisnes–osaaminen systeemeissä: kestävä kasvu ja …, 2022
2022
Innovation orientation and cultural differences
I Wanasika, T Brandt, M Dubickis, S Treacy, H Pihlajarinne, R Acocella, ...
Tulevaisuudenkestävä bisnes–osaaminen systeemeissä: tulevaisuuslukutaito ja …, 2022
2022
Cultural impact on entrepreneurial expectations
T Brandt, I Wanasika, M Dubickis, S Treacy, H Pihlajarinne, R Acocella, ...
Würzburg International Business Forum, 10-16, 2022
2022
Race Against The Algorithm
D Bakker
Hanzehogeschool Groningen, 2021
2021
The power of Social Media in a Pandemic
T XiaoRan, D Bakker
Hanzehogeschool Groningen, 2021
2021
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