Russell Lemken
Russell Lemken
Assistant Professor, Marketing and Supply Chain Management, East Carolina University
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An Empirical Assessment of the Influence of March and Simon’s Organizations: The Realized Contribution and Unfulfilled Promise of a Masterpiece
MH Anderson, RK Lemken
Journal of Management Studies 56 (8), 1537-1569, 2019
System and methods for enrolling participants in voluntary benefit plans
R Lemken, J Johnson, K Larson
US Patent App. 10/851,366, 2005
Citation context analysis as a method for conducting rigorous and impactful literature reviews
MH Anderson, RK Lemken
Organizational Research Methods, 1094428120969905, 2020
The use of interest-inventory measurements in marketing education: Improving MBA student team effectiveness
R Lemken, JA Siguaw
Journal of Marketing Education 43 (1), 75-90, 2021
Confronting the customer-engagement paradox in sales leader succession
RK Lemken, WJ Rowe
Journal of Marketing Theory and Practice 28 (3), 286-300, 2020
If Customer Relationships Are So Important, Why Does CRM Implementation Fail So Often
R Lemken
Iowa State University, 2017
Unpacking the efficacy of organizational routines in the financial services industry
RK Lemken, WJ Rowe
Journal of Services Marketing, 2020
Confronting the Customer–Engagement Paradox in Sales–Leader Succession: An Abstract
R Lemken, J Rowe
Academy of Marketing Science Annual Conference, 319-320, 2019
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