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Tripti  ghosh sharma
Tripti ghosh sharma
Associate Professor
Verified email at imt.edu
Title
Cited by
Cited by
Year
Analyzing customer satisfaction with service quality in life insurance services
MH Siddiqui, TG Sharma
Journal of targeting, measurement and analysis for marketing 18 (3), 221-238, 2010
1572010
Measuring the customer perceived service quality for life insurance services: An empirical investigation
MH Siddiqui, TG Sharma
International Business Research 3 (3), 171, 2010
1542010
Fifteen years of customer engagement research: a bibliometric and network analysis
LD Hollebeek, TG Sharma, R Pandey, P Sanyal, MK Clark
Journal of Product & Brand Management 31 (2), 293-309, 2022
1312022
Understanding continuance intention to play online games: roles of self-expressiveness, self-congruity, self-efficacy, and perceived risk
TG Sharma, J Hamari, A Kesharwani, P Tak
Behaviour & Information Technology 41 (2), 348-364, 2022
512022
Understanding continuance intention to play online games: the roles of hedonic value, utilitarian value and perceived risk
TG Sharma, P Tak, A Kesharwani
Journal of Internet Commerce 19 (3), 346-372, 2020
252020
OYO Rooms: Providing affordable hotel stays
TG Sharma, R Jain, S Kapoor, V Gaur, A Roy
Emerald Emerging Markets Case Studies 7 (3), 1-26, 2017
42017
Cognizant India: Reinventing the value proposition
T Sharma, T Ghosh
Emerald Emerging Markets Case Studies 5 (8), 1-18, 2015
32015
Network’s reciprocity: a key determinant of information diffusion over Twitter
M Gupta, TG Sharma, VC Thomas
Behaviour & Information Technology 41 (11), 2355-2372, 2022
12022
Airline Social Media Recovery Satisfaction: Has COVID Changed Everything?
TG Sharma, M Gupta, VC Thomas, B Sivakumaran
Journal of Travel Research, 00472875241228498, 2024
2024
Investigating Smartphone Brand Loyalty for Millennials and Gen Z: A Customer Value Perspective
MH Siddiqui, TG Sharma
International Journal of Technology and Human Interaction (IJTHI) 18 (1), 1-19, 2022
2022
NETFLIX IN INDIA: THE WAY AHEAD
PP Tripti Ghosh Sharma, Suraj S, Mitali Srivastava, Tarun Chandoke
IVEY publishing, 2017
2017
AMAZON'S KIRANANOW: THE INDIAN ONLINE GROCERY MARKET
MS Tripti Ghosh Sharma, Satvik Chundru, Rashi Aggarwal, Aadya Gupta
IVEY publishing, 2017
2017
RELIANCE JIO: REVOLUTIONIZING INDIAN TELECOM
A Tripti Ghosh Sharma, Arcot Ravi Praveen, Libin Joshua, Ashish Tiwari
IVEY publishing, 2017
2017
IFA’s expansion in Asia–destination India
T Ghosh Sharma, T Ghosh
Emerald Emerging Markets Case Studies 6 (2), 1-29, 2016
2016
SNAPDEAL.COM
NS Tripti Ghosh Sharma, Dheeraj Tewani, Laksh Sharma, Amit Sharma
IVEY publishing, 2016
2016
BloodConnect: enriching lives
TG Sharma, VS Tyagi, L Sharma, R Banerjee
Emerald Emerging Markets Case Studies 5 (5), 1-17, 2015
2015
HERO MOTOCORP
NS Tripti Ghosh Sharma
IVEY publishing, 2015
2015
FLIPKART.COM
SJ Tripti Ghosh Sharma, Rohith Desikan, Lakshmi Narasimhan S.
IVEY publishing, 2014
2014
INCREDIBLE INDIA: EVOLUTION OF BRAND INDIA
AA Tripti Ghosh Sharma, Akshay Kumar, Samriddhee Khanna, Aditi Gupta ...
IVEY publishing, 0
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