Are two reasons better than one? The role of appeal type in consumer responses to sustainable products LM Edinger‐Schons, J Sipilä, S Sen, G Mende, J Wieseke Journal of Consumer Psychology 28 (4), 644-664, 2018 | 17 | 2018 |
The influence of word-of-mouth on attitudinal ambivalence during the higher education decision-making process J Sipilä, K Herold, A Tarkiainen, S Sundqvist Journal of Business Research 80, 176-187, 2017 | 14 | 2017 |
Toward an improved conceptual understanding of consumer ambivalence J Sipilä, A Tarkiainen, S Sundqvist AMS Review 8 (3), 147-162, 2018 | 6 | 2018 |
Winding paths: Ambivalence in consumers' buying processes J Sipilä, S Sundqvist, A Tarkiainen Journal of Consumer Behaviour 16 (6), e93-e112, 2017 | 4 | 2017 |
How service values influence the processing of word-of-mouth in the evaluation of credence beliefs K Herold, J Sipilä, A Tarkiainen, S Sundqvist Journal of Marketing for Higher Education 27 (1), 59-76, 2017 | 3 | 2017 |
The many faces of ambivalence in the decision-making process J Sipilä Lappeenranta University of Technology, 2017 | 2 | 2017 |
Corporate social responsibility in luxury contexts: potential pitfalls and how to overcome them J Sipilä, S Alavi, LM Edinger-Schons, S Dörfer, C Schmitz Journal of the Academy of Marketing Science, 1-24, 2020 | | 2020 |
The crux of the morality halo: The interplay of corporate social responsibility and price increases on consumers’ perceived price fairness J Sipilä, S Alavi, J Habel, U Müller-Richter, LM Edinger-Schons AMA Educators' Proceedings 30, CC-11, 2019 | | 2019 |
The double-edged sword of corporate social responsibility in the luxury context J Sipilä, S Alavi, LM Edinger-Schons, S Dörfer, J Wieseke AMA Educators' Proceedings 30, CC-7, 2019 | | 2019 |
Facts or Opinions: Which Make a Difference? Word-of-Mouth and Attitude Change in a High-Involvement Service Context K Herold, J Sipilä, A Tarkiainen, S Sundqvist Services Marketing Quarterly 39 (4), 261-276, 2018 | | 2018 |
Overcoming the stigma–donations to stigmatized causes J Sipilä, I Blatt | | 2018 |
Meat is Murder! How Guilt Appeals Work LM Edinger-Schons, G Mende, J Sipilä | | 2017 |
A Literature Review of Ambivalence in Consumer Research: An Abstract J Sipilä, S Sundqvist, A Tarkiainen Marketing at the Confluence between Entertainment and Analytics, 861-861, 2017 | | 2017 |