| The impact of discrete bidding and bidder aggressiveness on sellers' strategies in open English auctions: Reserves and covert shilling AR Sinha, EA Greenleaf Marketing Science 19 (3), 244-265, 2000 | 101 | 2000 |
| Auctions: Research opportunities in marketing D Chakravarti, E Greenleaf, A Sinha, A Cheema, JC Cox, D Friedman, ... Marketing Letters 13, 281-296, 2002 | 100 | 2002 |
| Guarantees in auctions: the auction house as negotiator and managerial decision maker EA Greenleaf, AG Rao, AR Sinha Management Science 39 (9), 1130-1145, 1993 | 44 | 1993 |
| Bidding behavior in descending and ascending auctions A Cheema, D Chakravarti, AR Sinha Marketing Science 31 (5), 779-800, 2012 | 37 | 2012 |
| Intelligent analytics interface P Gupta, IA Burhanuddin, H Singh, AR Sinha US Patent 10,546,003, 2020 | 32 | 2020 |
| Combining buy-in penalties with commissions at auction houses EA Greenleaf, AR Sinha Management science 42 (4), 529-540, 1996 | 28 | 1996 |
| Note on “guarantees in auctions: The auction house as negotiator and managerial decision maker” EA Greenleaf, J Ma, W Qiu, AG Rao, AR Sinha Management Science 48 (12), 1640-1644, 2002 | 21 | 2002 |
| Multimedia document summarization N Modani, V Subramanian, S Gupta, PR Maneriker, G Hiranandani, ... US Patent 10,762,283, 2020 | 20 | 2020 |
| Training classification algorithms to predict end-user behavior based on historical conversation data SP Matam, P Goyal, AR Bhat, H Jhamtani, AR Sinha, K Krishna US Patent App. 15/462,144, 2018 | 20 | 2018 |
| Determining strategic digital content transmission time utilizing recurrent neural networks and survival analysis H Singh, S Garg, N Banerjee, M Sinha, A Sinha US Patent App. 15/867,169, 2019 | 17 | 2019 |
| Identifying augmented reality visuals influencing user behavior in virtual-commerce environments G Hiranandani, C Varsha, SVR Maram, K Ayush, AR Sinha US Patent 10,163,269, 2018 | 17 | 2018 |
| Characterizing and modifying user experience of computing environments based on behavior logs D Jain, AR Sinha, D Gupta, N Sheoran, S Khosla, RN Sasidharan US Patent 11,551,239, 2023 | 14 | 2023 |
| Techniques for generating a psychographic profile K Jaidka, VK Bokam, S Dan, AR Sinha, Y Singh US Patent 10,878,433, 2020 | 14 | 2020 |
| Assigning of topical icons to documents to improve file navigation RS Roy, P Chawla, S Saxena, AR Sinha, A Singh US Patent 10,025,978, 2018 | 14 | 2018 |
| How social networks influence the popularity of user-generated content MK Elsner, OP Heil, AR Sinha Marketing Science Institute. Special Report, 10-206, 2010 | 12 | 2010 |
| Summarizing multimedia content N Modani, P Maneriker, G Hiranandani, AR Sinha, Utpal, V Subramanian, ... Web Information Systems Engineering–WISE 2016: 17th International Conference …, 2016 | 10 | 2016 |
| Predictive analysis of target behaviors utilizing RNN-based user embeddings S Kim, D Jain, D Gupta, E Koh, B Kveton, N Sheoran, A Sinha, HH Bui, ... US Patent 10,558,852, 2020 | 9 | 2020 |
| Assessing the stability of principal components using regression AR Sinha, BS Buchanan Psychometrika 60, 355-369, 1995 | 9 | 1995 |
| Determining quality of a summary of multimedia content N Modani, V Subramanian, S Gupta, PR Maneriker, G Hiranandani, ... US Patent 9,454,524, 2016 | 8 | 2016 |
| Finger Printing of Eleusine coracana l.(gaertn) using Microsatellite Markers A Sinha Birsa Agricultural University, Kanke, Ranchi, Jharkhand, 2008 | 8 | 2008 |
