| When does electronic word-of-mouth matter? A study of consumer product reviews JQ Zhang, G Craciun, D Shin Journal of Business Research 63 (12), 1336-1341, 2010 | 886 | 2010 |
| Born unequal: a study of the helpfulness of user-generated product reviews Y Pan, JQ Zhang Journal of retailing 87 (4), 598-612, 2011 | 801 | 2011 |
| Board composition and corporate social responsibility: An empirical investigation in the post Sarbanes-Oxley era JQ Zhang, H Zhu, H Ding Journal of business ethics 114, 381-392, 2013 | 607 | 2013 |
| Customer loyalty and lifetime value: An empirical investigation of consumer packaged goods JQ Zhang, A Dixit, R Friedmann Journal of marketing theory and practice 18 (2), 127-140, 2010 | 178 | 2010 |
| Outcomes of entrepreneurship education in China: A customer experience management perspective X Dou, X Zhu, JQ Zhang, J Wang Journal of Business Research 103, 338-347, 2019 | 108 | 2019 |
| The determinants of seller‐buyer interactions during new product development in technology‐based industrial markets GA Athaide, JQ Zhang Journal of Product Innovation Management 28 (s1), 146-158, 2011 | 77 | 2011 |
| Measuring customer experience management and its impact on financial performance RR Klink, JQ Zhang, GA Athaide European Journal of Marketing 55 (3), 840-867, 2020 | 42 | 2020 |
| Designing a customer experience management course RR Klink, JQ Zhang, GA Athaide Journal of Marketing Education 42 (2), 157-169, 2020 | 35 | 2020 |
| The composition of the editorial boards of general marketing journals Y Pan, JQ Zhang Journal of Marketing Education 36 (1), 33-44, 2014 | 28 | 2014 |
| Buyer relationships when developing new products: a contingency model GA Athaide, JQ Zhang, RR Klink Journal of Business & Industrial Marketing 34 (2), 426-438, 2019 | 24 | 2019 |
| Safe driving communication: A regulatory focus perspective G Craciun, D Shin, JQ Zhang Journal of Consumer Behaviour 16 (6), e50-e60, 2017 | 12 | 2017 |
| Looking for sin in all the wrong places: An empirical investigation of the affluenza construct P Lorenzi, JQ Zhang, R Friedmann Journal of Behavioral and Applied Management 11 (3), 232-248, 2010 | 7 | 2010 |
| A Taste of a Method’s Own Medicine: A Content Analysis of Content Analyses CG Austin, AG Close, S Contractor, JH Song, JQ Zhang Enhancing Knowledge Development in Marketing, 192, 2004 | 2 | 2004 |
| When does electronic word-of-mouth matter? A study of consumer product reviews JQ Zhang, G Craciun, D Shin Operations Research Management Science 52 (4), 395, 2012 | 1 | 2012 |
| Integrating CXM in the Marketing Curriculum: A Spotlight on New Product Development GA Athaide, RR Klink, JQ Zhang Back to the Future: Revisiting the Foundations of Marketing, 103, 2018 | | 2018 |
| SAFE DRIVING COMMUNICATION: A REGULATORY FOCUS PERSPECTIVE (Pre-print) D Shin, JQ Zhang | | 2017 |
| Promotion Versus Prevention Approaches in Safe Driving Campaigns G Craciun, JQ Zhang, D Shin Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference …, 2014 | | 2014 |
| Born Unequal: A Study of Perceived Persuasiveness of Online Consumer Product Reviews Y Pan, JQ Zhang Journal of Retailing 87 (4), 2011 | | 2011 |
| MANAGING SATISFYING SELLER-BUYER INTERACTIONS DURING NEW PRODUCT DEVELOPMENT IN TECHNOLOGY-BASED, INDUSTRIAL MARKETS JQ Zhang, GA Athaide Marketing Theory and Applications, 228, 2010 | | 2010 |
| PREDICTING CUSTOMERS’FUTURE PURCHASES: AN EMPIRICAL COMPARISON OF THE NBD, THE NBRM, AND THE RFM MODEL JQ Zhang, RJ Fox Enhancing Knowledge Development in Marketing, 178, 2004 | | 2004 |
