Running recession: A trend analysis of running involvement and runner characteristics to understand declining participation H Kennedy, BJ Baker, JS Jordan, DC Funk Journal of Sport Management 33 (3), 215-228, 2019 | 29 | 2019 |
Corporate growth strategies in an era of digitalization: A network analysis of the National Basketball Association’s 2K League sponsors C Lopez, AD Pizzo, K Gupta, H Kennedy, DC Funk Journal of Business Research 133, 208-217, 2021 | 23 | 2021 |
Using Predictive Analytics to Measure Effectiveness of Social Media Engagement: A Digital Measurement Perspective H Kennedy, T Kunkel, DC Funk Sport Marketing Quarterly 30 (4), 265-277, 2021 | 22 | 2021 |
An analysis of broadcasting media using social media engagement in the WNBA A Pegoraro, H Kennedy, N Agha, N Brown, D Berri Frontiers in Sports and Active Living 3, 658293, 2021 | 19 | 2021 |
Leveraging event participation benefits beyond the running course: Deciphering the motivational basis of event satisfaction J Du, H Kennedy, JD James, DC Funk Journal of Sport Management 34 (5), 435-446, 2020 | 11 | 2020 |
Digital Sport Fandom H Kennedy, J Gonzales, A Pegoraro Routledge Handbook of Sport Fans and Fandom, 261-272, 2022 | 9 | 2022 |
Cultivating “safe spaces” through a community sport-for-development (SFD) event: Implications for acculturation GJ Jones, E Taylor, C Wegner, C Lopez, H Kennedy, A Pizzo Sport Management Review 24 (2), 226-249, 2021 | 6 | 2021 |
Bounded impacts: Measuring residents’ social (media) event impacts from a major sport event H Kennedy, JT Bakhsh, A Pegoraro, M Taks Event Management 28 (1), 129-150, 2024 | 4 | 2024 |
Habitually scrolling: An examination into how sport consumers use social media H Kennedy, DC Funk International Journal of Sport Communication 16 (2), 187-201, 2023 | 4 | 2023 |
Media, sport and stakeholding H Kennedy, A Pegoraro Stakeholder Analysis and Sport Organisations, 213-228, 2022 | 4 | 2022 |
The state of quantitative research and a proposed research framework in social media T Kunkel, H Kennedy, BJ Baker, JP Doyle International Journal of Sport Communication 1 (aop), 1-8, 2023 | 3 | 2023 |
Examining the Efficacy of a Government-Led Sport for Development and Peace Event GJ Jones, E Taylor, C Wegner, C Lopez, H Kennedy, A Pizzo Journal of Sport Management 36 (1), 56-67, 2022 | 3 | 2022 |
COVID-19 and Sport Sponsorship: Seeing the Silver Lining in Times of Crisis Y Su, H Kennedy Routledge Handbook of Sport and COVID-19, 141-151, 2023 | 1 | 2023 |
Examining motherhood among elite athletes using social media: The potential of Big Data A Pegoraro, H Kennedy Motherhood and Sport: Collective Stories of Identity and Indifference, 119-132, 2023 | 1 | 2023 |
Three Essays on Understanding and Optimizing Digital Marketing and Communication H Kennedy Temple University, 2020 | 1 | 2020 |
How to Advertise? Role of Congruence and Involvement on Multiscreen Consumption. S Bhattacharya, H Kennedy, V Venkatraman, DC Funk ICIS, 2019 | 1 | 2019 |
The Dominance of Fandom: An Analysis of How Gender and Fandom Impact Live and Non-Live Sport Event Consumption Behaviours H Kennedy, JT Bakhsh, A Pegoraro, M Taks Leisure Sciences, 1-24, 2024 | | 2024 |
Examining the Mega-Event Space-Perception Nexus: An Advanced Epicenter Effect Perspective JT Bakhsh, H Kennedy, ML Naraine Event Management, 2024 | | 2024 |
Managing Social Media Through Crisis: A Content Analysis of Instagram Posts Before and During the COVID-19 Pandemic. H Kennedy, N Bredikhina, G Athanas-Linden, T Kunkel, DC Funk Sport Marketing Quarterly 32 (4), 2023 | | 2023 |
An Examination of MLB, NBA, NFL, NHL, and WNBA Team Social Media Statements in Response to George Floyd's Death SH Schmidt, EL Frederick, H Kennedy, A Pegoraro Journal of Sports Media 18 (1), 153-181, 2023 | | 2023 |