Martine Stead
Martine Stead
Deputy Director, Institute for Social Marketing, University of Stirling
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Cited by
Cited by
Fear appeals in social marketing: Strategic and ethical reasons for concern
G Hastings, M Stead, J Webb
Psychology & marketing 21 (11), 961-986, 2004
Review of research on the effects of food promotion to children
G Hastings, M Stead, L McDermott, A Forsyth, AM MacKintosh, M Rayner, ...
London: Food Standards Agency, 2003
A systematic review of social marketing effectiveness
M Stead, R Gordon, K Angus, L McDermott
Health education 107 (2), 126-191, 2007
The effectiveness of social marketing interventions for health improvement: what's the evidence?
R Gordon, L McDermott, M Stead, K Angus
Public health 120 (12), 1133-1139, 2006
Why healthy eating is bad for young people’s health: Identity, belonging and food
M Stead, L McDermott, AM MacKintosh, A Adamson
Social science & medicine 72 (7), 1131-1139, 2011
Development and evaluation of a mass media Theory of Planned Behaviour intervention to reduce speeding
M Stead, S Tagg, AM MacKintosh, D Eadie
Health education research 20 (1), 36-50, 2005
“It's as if you’re locked in”: qualitative explanations for area effects on smoking in disadvantaged communities
M Stead, S MacAskill, AM MacKintosh, J Reece, D Eadie
Health & place 7 (4), 333-343, 2001
The extent, nature and effects of food promotion to children [electronic resource]: a review of the evidence
G Hastings, L McDermott, K Angus, M Stead, S Thomson, ...
World Health Organization, 2007
The impact of a school-based nutrition education intervention on dietary intake and cognitive and attitudinal variables relating to fruits and vegetables
AS Anderson, LEG Porteous, E Foster, C Higgins, M Stead, ...
Public health nutrition 8 (6), 650-656, 2005
The impact of a community-based food skills intervention on cooking confidence, food preparation methods and dietary choices–an exploratory trial
WL Wrieden, AS Anderson, PJ Longbottom, K Valentine, M Stead, ...
Public health nutrition 10 (2), 203-211, 2007
International food advertising, pester power and its effects
L McDermott, T O’Sullivan, M Stead, G Hastings
International Journal of Advertising 25 (4), 513-539, 2006
What is and what is not social marketing: the challenge of reviewing the evidence
L McDermott, M Stead, G Hastings
Journal of marketing Management 21 (5-6), 545-553, 2005
The meaning, effectiveness and future of social marketing.
M Stead, G Hastings, L McDermott
Obesity reviews 8, 2007
Alcohol advertising: the last chance saloon
G Hastings, O Brooks, M Stead, K Angus, T Anker, T Farrell
BMJ Publishing Group, 2010
A synopsis of social marketing
L MacFadyen, M Stead, G Hastings
Institute for Social Marketing 295, 1999
Value co-creation in social marketing: functional or fanciful?
C Domegan, K Collins, M Stead, P McHugh, T Hughes
Journal of Social Marketing 3 (3), 239-256, 2013
Confident, fearful and hopeless cooks: Findings from the development of a food‐skills initiative
M Stead, M Caraher, W Wrieden, P Longbottom, K Valentine, A Anderson
British Food Journal 106 (4), 274-287, 2004
Plain tobacco packaging: a systematic review
C Moodie, M Stead, L Bauld, A McNeill, K Angus, K Hinds, I Kwan, ...
Public Health Research Consortium, 2012
Factors influencing European GPs' engagement in smoking cessation: a multi-country literature review
M Stead, K Angus, I Holme, D Cohen, G Tait, ...
British Journal of General Practice 59 (566), 682-690, 2009
Mass media to communicate public health messages in six health topic areas: a systematic review and other reviews of the evidence
M Stead, K Angus, T Langley, SV Katikireddi, K Hinds, S Hilton, S Lewis, ...
Public Health Research 7 (8), 2019
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