Michael Solomon
Michael Solomon
Vahvistettu sähköpostiosoite verkkotunnuksessa sju.edu - Kotisivu
Nimike
Viittaukset
Viittaukset
Vuosi
Consumer behaviour
M Solomon, R Russell-Bennett, J Previte
Pearson Higher Education AU, 2012
12501*2012
O Comportamento do consumidor-: comprando, possuindo e sendo
MR Solomon
Bookman Editora, 2016
28202016
A role theory perspective on dyadic interactions: the service encounter
MR Solomon, C Surprenant, JA Czepiel, EG Gutman
Journal of marketing 49 (1), 99-111, 1985
25501985
The role of products as social stimuli: A symbolic interactionism perspective
MR Solomon
Journal of Consumer research 10 (3), 319-329, 1983
22931983
Predictability and personalization in the service encounter
CF Surprenant, MR Solomon
Journal of marketing 51 (2), 86-96, 1987
16441987
Comportamiento del consumidor
MR Solomon, MAS Carrion
Pearson, 2017
13242017
Introduction to consumer value
MB Holbrook
Consumer value: A framework for analysis and research, 1-28, 1999
10541999
Social media marketing
TL Tuten
SAGE Publications Limited, 2020
10492020
Marketing: Real people, real decisions
MR Solomon
Pearson Education, 2009
9472009
The service encounter: Managing employee/customer interaction in service businesses
JA Czepiel, MR Solomon, CF Surprenant
Free Press, 1985
942*1985
Consumer behavior: Buying, having, and being
MR Solomon, K White, DW Dahl, JL Zaichkowsky, R Polegato
Pearson, 2017
3812017
The beauty match-up hypothesis: Congruence between types of beauty and product images in advertising
MR Solomon, RD Ashmore, LC Longo
Journal of advertising 21 (4), 23-34, 1992
3561992
Beauty before the eyes of beholders: The cultural encoding of beauty types in magazine advertising and music television
BG Englis, MR Solomon, RD Ashmore
Journal of advertising 23 (2), 49-64, 1994
2951994
Self-consciousness and clothing
MR Solomon, J Schopler
Personality and social psychology bulletin 8 (3), 508-514, 1982
2871982
Konsumentenverhalten
MR Solomon, U Schulz
Pearson, 2013
2712013
To Be and Not to Be: Lifestyle Imagery, Reference Groups, and The Clustering of America
BG Englis, MR Solomon
Journal of Advertising 24 (1), 13-28, 1995
2711995
Marketing očima světových marketing manažerů
MR Solomon, GW Marshall, EW Stuart
Computer Press, 2006
2572006
The forest or the trees?: a gestalt approach to symbolic consumption
MR Solomon, H Assael
Marketing and semiotics: New directions in the study of signs for sale, 189-218, 1987
2131987
Marketing: personas reales, decisiones reales
MR Solomon, EW Stuart, RH Ballesteros, JC Cobos
Prentice Hall, 2001
2082001
Conquering consumerspace: Marketing strategies for a branded world
MR Solomon
The National Academies, 2003
1962003
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Artikkelit 1–20