Jan F. Klein
Jan F. Klein
Assistant Professor, Department of Marketing, Tilburg University
Verified email at uvt.nl - Homepage
Cited by
Cited by
Linking pop-up brand stores to brand experience and word of mouth: The case of luxury retail
JF Klein, T Falk, FR Esch, A Gloukhovtsev
Journal of Business Research 69 (12), 5761-5767, 2016
The Dilemma of Service Productivity and Service Innovation: An Empirical Exploration in Financial Services
J Aspara, JF Klein, X Luo, H Tikkanen
Journal of Service Research, 2018
Customer Touchpoint Management für Corporate Brands umsetzen
FR Esch, JF Klein, C Knörle, M Schmitt
Corporate Brand Management, 427-448, 2014
Technology-enabled personalization in retail stores: Understanding drivers and barriers
AS Riegger, JF Klein, K Merfeld, S Henkel
Journal of Business Research 123, 140-155, 2021
Customer journey analyses in digital media: Exploring the impact of cross-media exposure on customers’ purchase decisions
JF Klein, Y Zhang, T Falk, J Aspara, X Luo
Journal of Service Management, 2020
Strategie und Steuerung des Customer Touchpoint Management
FR Esch, JF Klein, C Knörle, M Schmitt
Handbuch Controlling der Kommunikation, 329-350, 2016
What gets measured gets done: Can self-tracking technologies enhance advice compliance?
K Wittkowski, JF Klein, T Falk, JJL Schepers, J Aspara, KN Bergner
Journal of Service Research 23 (3), 281-298, 2020
Measuring Customer Experiences: A Text-Based and Pictorial Scale
M Gahler, JF Klein, M Paul
https://www.msi.org/reports/measuring-customer-experiences-a-text-based-and …, 2019
Wann passt Social Media zur Marke
FR Esch, JF Klein
Absatzwirtschaft 5 (14), 38-39, 2014
On customer touchpoints and brand outcomes
JF Klein
EBS Universität für Wirtschaft und Recht-EBS Business School, 2015
Offline und Online harmonisch verzahnen
FR Esch, JF Klein
Lebensmittelzeitung 26, 42, 2014
Customer Experience Tracking im Handel: Echtzeitmessungen Wirksam Implementieren
M Gahler, J Klein, M Paul
Marketing Review St. Gallen 2021 (5), 18-25, 2021
How Peer-to-Peer Sharing Promotes Product Purchase: An Abstract
JF Klein, MP Wilhelms, K Merfeld, S Henkel, T Falk
Academy of Marketing Science Annual Conference, 549-550, 2019
Restrictions in Spatial Competition: The Effects on Firms and Consumers
B Buechel, JF Klein
Homo Oeconomicus 33 (1), 157-172, 2016
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