| The role of music in viral video advertisements C Karpasitis, I Polycarpou, A Kaniadakis ECSM 2018 5th European Conference on Social Media, 93-100, 2018 | 6 | 2018 |
| " I See, I Hear, I Speak": How Audiovisuals Affect Brand Video Virality C Karpasitis, I Polycarpou, O Kvasova, A Kaniadakis | 3 | 2019 |
| Collaborative Learning in YouTube: Under Which Conditions Can Learning Happen or Fail to Happen? K Iordanou, V Aharonson, V Christodoulou, C Karpasitis, J Joselowitz, ... Proceedings of the 15th International Conference on Computer-Supported …, 2022 | 1 | 2022 |
| The role of social media users in brand video virality C Karpasitis | 1 | 2015 |
| Social Media as Marketing Information Systems: Co-Creation in Viral Video Advertising C Karpasitis, A Kaniadakis Trends and Innovations in Marketing Information Systems, 176-195, 2015 | 1 | 2015 |
| Social cause advertising is not your traditional advertising: A framework for designing social change RM Lakeridou, C Karpasitis DISCERN: International Journal of Design for Social Change, Sustainable …, 2022 | | 2022 |
| Netnography of Social Media Addresses on COVID-19 V Aharonson, C Karpasitis, T Weinstein, G Koral European Conference on Social Media 9 (1), 1-6, 2022 | | 2022 |
| Graphic signage through the lens of COVID-19: The superhero in changing social behaviour RM Lakeridou, C Karpasitis Sento 3, 27-35, 2021 | | 2021 |
| Brand video virality: The role of audio, visual and plot characteristics C Karpasitis University of Central Lancashire, 2017 | | 2017 |
| Viral Video Marketing Campaigns in a Social Media Ecosystem: The rise of Ephemeral Online Communities A Kaniadakis, C Karpasitis | | |
