User-centric innovations in new product development—Systematic identification of lead users harnessing interactive and collaborative online-tools V Bilgram, A Brem, KI Voigt International Journal of Innovation Management 12 (3), 419-458, 2008 | 378 | 2008 |
How crowdfunding platforms change the nature of user innovation–from problem solving to entrepreneurship A Brem, V Bilgram, A Marchuk Technological Forecasting and Social Change 144, 348-360, 2019 | 161 | 2019 |
Innovation analytics: Leveraging artificial intelligence in the innovation process C Kakatkar, V Bilgram, J Füller Business Horizons 63 (2), 171-181, 2020 | 137 | 2020 |
The search for innovative partners in co-creation: Identifying lead users in social media through netnography and crowdsourcing A Brem, V Bilgram Journal of Engineering and Technology Management 37, 40-51, 2015 | 127 | 2015 |
How AI revolutionizes innovation management–Perceptions and implementation preferences of AI-based innovators J Füller, K Hutter, J Wahl, V Bilgram, Z Tekic Technological Forecasting and Social Change 178, 121598, 2022 | 113 | 2022 |
Getting closer to the consumer–how Nivea co-creates new products V Bilgram, M Bartl, S Biel Marketing Review St. Gallen 28 (1), 34-40, 2011 | 87 | 2011 |
Machiavellianism or morality: which behavior pays off in online innovation contests? K Hutter, J Füller, J Hautz, V Bilgram, K Matzler Journal of management information systems 32 (3), 197-228, 2015 | 79 | 2015 |
The moderating effect of personal features on the consequences of an enjoyable co-creation experience J Füller, V Bilgram Journal of Product & Brand Management 26 (4), 386-401, 2017 | 64 | 2017 |
Involving lead users in innovation: A structured summary of research on the lead user method A Brem, V Bilgram, A Gutstein International Journal of Innovation and Technology Management 15 (03), 1850022, 2018 | 63 | 2018 |
Accelerating innovation with generative AI: AI-augmented digital prototyping and innovation methods V Bilgram, F Laarmann IEEE Engineering Management Review, 2023 | 59 | 2023 |
Taming wicked civic challenges with an innovative crowd S Brunswicker, V Bilgram, J Fueller Business Horizons 60 (2), 167-177, 2017 | 42 | 2017 |
Eine Allianz gegen Flecken V Bilgram, J Füller, M Bartl, S Biel, H Miertsch Harvard Business Manager, 62-68, 2013 | 24 | 2013 |
Gamification: Best practices in research and tourism D Stadler, V Bilgram Open Tourism, 363-370, 2016 | 21 | 2016 |
Methods in service innovation: Current trends and future perspectives V Bilgram Fraunhofer, 2012 | 20 | 2012 |
The Potential of Crowdsourcing for Co-Marketing: How Consumers may be Turned into Brand Ambassadors V Bilgram, J Füller, G Koch, M Rapp Transfer - Werbeforschung & Praxis, 42-48, 2013 | 13* | 2013 |
Successful Consumer Co-Creation: The Case of Nivea Body Care V Bilgram, M Bartl, S Biel Research 2010 The Annual Conference, 2010 | 13 | 2010 |
Performance Measurement of Co-Creation Initiatives: A Conceptual Framework for Measuring the Value of Idea Contests V Bilgram Evolution of Innovation Management: Trends in an International Context, 32-51, 2013 | 11 | 2013 |
Regulatory Push/Pull: Neue Impulse für das Innovationsmanagement AL Männer, V Bilgram, A Brem Ideenmanagement-Vorschlagswesen in Wirtschaft und Verwaltung 38 (2), 64, 2012 | 10 | 2012 |
Empowering members of a Brand Community to gain consumer insights and create new products: The case of the Vorwerk Thermomix research community M Kröper, V Bilgram, R Wehlig Strategy and Communication for Innovation: Integrative Perspectives on …, 2017 | 8 | 2017 |
Nivea (A) K Lakhani, J Füller, V Bilgram, G Friar Harvard Business School Case, 2014 | 8 | 2014 |