| Guidelines for choosing between multi-item and single-item scales for construct measurement: a predictive validity perspective A Diamantopoulos, M Sarstedt, C Fuchs, P Wilczynski, S Kaiser Journal of the Academy of Marketing Science 40, 434-449, 2012 | 1767 | 2012 |
| Customer Empowerment in New Product Development* C Fuchs, M Schreier Journal of product innovation management 28 (1), 17-32, 2011 | 833 | 2011 |
| Using single-item measures for construct measurement in management research: Conceptual issues and application guidelines C Fuchs, A Diamantopoulos Business Administration Review 69 (2), 195, 2009 | 764 | 2009 |
| Using single-item measures for construct measurement in management research: Conceptual issues and application guidelines C Fuchs, A Diamantopoulos Die Betriebswirtschaft 69 (2), 195, 2009 | 764 | 2009 |
| The psychological effects of empowerment strategies on consumers’ product demand C Fuchs, E Prandelli, M Schreier Journal of marketing 74 (1), 65-79, 2010 | 740 | 2010 |
| The innovation effect of user design: Exploring consumers’ innovation perceptions of firms selling products designed by users M Schreier, C Fuchs, DW Dahl Journal of Marketing 76 (5), 18-32, 2012 | 398 | 2012 |
| The handmade effect: What's love got to do with it? C Fuchs, M Schreier, SMJ Van Osselaer Journal of marketing 79 (2), 98-110, 2015 | 356 | 2015 |
| Evaluating the effectiveness of brand‐positioning strategies from a consumer perspective C Fuchs, A Diamantopoulos European Journal of Marketing 44 (11/12), 1763-1786, 2010 | 343 | 2010 |
| All that is users might not be gold: How labeling products as user designed backfires in the context of luxury fashion brands C Fuchs, E Prandelli, M Schreier, DW Dahl Journal of Marketing 77 (5), 75-91, 2013 | 311 | 2013 |
| Why and when consumers prefer products of user-driven firms: A social identification account DW Dahl, C Fuchs, M Schreier Management science 61 (8), 1978-1988, 2015 | 168 | 2015 |
| The value of marketing crowdsourced new products as such: Evidence from two randomized field experiments H Nishikawa, M Schreier, C Fuchs, S Ogawa Journal of Marketing Research 54 (4), 525-539, 2017 | 133 | 2017 |
| Psychological reactions to human versus robotic job replacement. A Granulo, C Fuchs, S Puntoni Nature human behaviour, 2019 | 127 | 2019 |
| Preference for human (vs. robotic) labor is stronger in symbolic consumption contexts A Granulo, C Fuchs, S Puntoni Journal of Consumer Psychology, 2020 | 126 | 2020 |
| Customer‐perceived positioning effectiveness: Conceptualization, operationalization, and implications for new product managers C Fuchs, A Diamantopoulos Journal of Product Innovation Management 29 (2), 229-244, 2012 | 94 | 2012 |
| The Ideator’s Bias: How Identity-induced Self-efficacy Drives Overestimation in Employee-driven Process Innovation C Fuchs, F Sting, M Schlickel, O Alexy Academy of Management Journal, 2019 | 93 | 2019 |
| DeepFlow: Detecting Optimal User Experience from Physiological Data Using Deep Neural Networks M Maier, D Elsner, C Marouane, M Zehnle, C Fuchs Proceedings of the Twenty-Eighth International Joint Conference on …, 2019 | 61 | 2019 |
| The power of personal SMJ Van Osselaer, C Fuchs, M Schreier, S Puntoni Journal of Retailing 96 (1), 88-100, 2020 | 42 | 2020 |
| The signal value of crowdfunded products OA Acar, DW Dahl, C Fuchs, M Schreier Journal of Marketing Research 58 (4), 644-661, 2021 | 34 | 2021 |
| Earmarking donations to charity: Cross-cultural evidence on its appeal to donors across 25 countries C Fuchs, MG de Jong, M Schreier Management Science, 2019 | 20* | 2019 |
| The Value of Making Producers Personal C Fuchs, U Kaiser, M Schreier, SMJ van Osselaer Journal of Retailing 83 (3), 486-495, 2022 | 18* | 2022 |
