Mark S. Rosenbaum
Mark S. Rosenbaum
Vahvistettu sähköpostiosoite verkkotunnuksessa - Kotisivu
Transformative service research: An agenda for the future
L Anderson, AL Ostrom, C Corus, RP Fisk, AS Gallan, M Giraldo, ...
Journal of Business Research 66 (8), 1203-1210, 2013
An expanded servicescape perspective
RP Fisk, L Patrício, MS Rosenbaum, C Massiah
Journal of Service Management, 2011
When customers receive support from other customers: Exploring the influence of intercustomer social support on customer voluntary performance
MS Rosenbaum, CA Massiah
Journal of service research 9 (3), 257-270, 2007
Exploring the social supportive role of third places in consumers' lives
MS Rosenbaum
Journal of Service Research 9 (1), 59-72, 2006
A cup of coffee with a dash of love: An investigation of commercial social support and third-place attachment
MS Rosenbaum, J Ward, BA Walker, AL Ostrom
Journal of Service research 10 (1), 43-59, 2007
Loyalty programs and a sense of community
MS Rosenbaum, AL Ostrom, R Kuntze
Journal of Services Marketing, 2005
Conceptualisation and aspirations of transformative service research
M Rosenbaum, C Corus, A Ostrom, L Anderson, R Fisk, A Gallan, ...
Journal of Research for Consumers, 2011
Am I welcome here? Exploring how ethnic consumers assess their place identity
MS Rosenbaum, DY Montoya
Journal of Business Research 60 (3), 206-214, 2007
How to create a realistic customer journey map
MS Rosenbaum, ML Otalora, GC Ramírez
Business Horizons 60 (1), 143-150, 2017
The symbolic servicescape: Your kind is welcomed here
MS Rosenbaum
Journal of Consumer Behaviour: An International Research Review 4 (4), 257-267, 2005
Identifying and analyzing touchpoints for building a higher education brand
M Khanna, I Jacob, N Yadav
Journal of Marketing for Higher Education 24 (1), 122-143, 2014
Who buys that? Who does what? Analysis of cross-cultural consumption behaviours among tourists in Hawaii
MS Rosenbaum, DL Spears
Journal of Vacation Marketing 11 (3), 235-247, 2005
Return on community for consumers and service establishments
MS Rosenbaum
Journal of Service Research 11 (2), 179-196, 2008
Beyond hardcore gambling: Understanding why mainland Chinese visit casinos in Macau
IKA Wong, MS Rosenbaum
Journal of Hospitality & Tourism Research 36 (1), 32-51, 2012
Restorative servicescapes: restoring directed attention in third places
S Baron, A Patterson, S Oakes, K Harris, MS Rosenbaum
Journal of Service Management, 2009
How to implement a customer satisfaction program
E Naumann, DW Jackson Jr, MS Rosenbaum
Business Horizons 44 (1), 37-37, 2001
The relationship between anomie and unethical retail disposition
MS Rosenbaum, R Kuntze
Psychology & Marketing 20 (12), 1067-1093, 2003
Understanding unethical retail disposition practice and restraint from the consumer perspective
MS Rosenbaum, R Kuntze, BR Wooldridge
Psychology & Marketing 28 (1), 29-52, 2011
Introduction to the Special Issue on transformative consumer research: Developing theory to mobilize efforts that improve consumer and societal well-being
B Davis, C Pechmann
Journal of Business Research 66 (8), 1168-1170, 2013
Exploring commercial friendships from employees' perspectives
MS Rosenbaum
Journal of Services Marketing, 2009
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Artikkelit 1–20