Steve Baron
Steve Baron
Professor of Marketing
Vahvistettu sähköpostiosoite verkkotunnuksessa liv.ac.uk
Nimike
Viittaukset
Viittaukset
Vuosi
Online surveys in marketing research
J Ilieva, S Baron, NM Healey
International Journal of Market Research 44 (3), 1-14, 2002
9072002
Student perceptions of service quality in a UK university business and management faculty
BM Oldfield, S Baron
Quality Assurance in education, 2000
7012000
Decision‐making behaviour of potential higher education students
YJ Moogan, S Baron, K Harris
Higher Education Quarterly 53 (3), 211-228, 1999
3611999
Services marketing: text and cases
S Baron
Macmillan International Higher Education, 1995
3421995
Consumers as resource integrators
S Baron, K Harris
Journal of marketing Management 24 (1-2), 113-130, 2008
2522008
An analysis of student characteristics within the student decision making process
YJ Moogan, S Baron
Journal of further and Higher Education 27 (3), 271-287, 2003
2352003
Beyond technology acceptance: understanding consumer practice
J Wirtz, S Brah, S Baron, A Patterson, K Harris
International Journal of Service Industry Management, 2006
2072006
Business (not) as usual: crisis management, service recovery and the vulnerability of organisations
S Baron, K Harris, D Elliott, D Smith
Journal of Services Marketing, 2005
189*2005
Consumer-to-consumer conversations in service settings
K Harris, S Baron
Journal of Service Research 6 (3), 287-303, 2004
1862004
Theatrical service experiences
R Harris, K Harris, S Baron
International Journal of Service Industry Management, 2003
1802003
Timings and trade‐offs in the marketing of higher education courses: a conjoint approach
YJ Moogan, S Baron, S Bainbridge
Marketing Intelligence & Planning, 2001
1722001
Oral participation in retail service delivery: a comparison of the roles of contact personnel and customers
S Baron, K Harris, BJ Davies
European Journal of Marketing, 1996
1581996
Individual customers' use and integration of resources: Empirical findings and organizational implications in the context of value co-creation
S Baron, G Warnaby
Industrial Marketing Management 40 (2), 211-218, 2011
1402011
Customers as oral participants in a service setting
K Harris, S Baron, J Ratcliffe
Journal of Services Marketing, 1995
1261995
Relationship marketing: A consumer experience approach
S Baron, T Conway, G Warnaby
Sage Publications, 2010
1212010
Customer participation in retail service: lessons from Brecht
K Harris, R Harris, S Baron
International journal of retail & distribution management, 2001
1182001
Understanding the consumer experience: It's' good to talk'
K Harris, S Baron, C Parker
Journal of Marketing Management 16 (1-3), 111-127, 2000
1122000
Retail theater: The “intended effect” of the performance
S Baron, K Harris, R Harris
Journal of Service Research 4 (2), 102-117, 2001
1112001
Observable oral participation in the servuction system: toward a content and process model
B Davies, S Baron, K Harris
Journal of Business Research 44 (1), 47-53, 1999
1051999
Service (s) marketing research: developments and directions
S Baron, G Warnaby, P Hunter‐Jones
International Journal of Management Reviews 16 (2), 150-171, 2014
1012014
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Artikkelit 1–20