Hengchen Dai
Hengchen Dai
Associate Professor of Management and Organizations, Anderson School of Management, UCLA
Verified email at - Homepage
Cited by
Cited by
Behavioural nudges increase COVID-19 vaccinations
H Dai, S Saccardo, MA Han, L Roh, N Raja, S Vangala, H Modi, S Pandya, ...
Nature 597 (7876), 404-409, 2021
The fresh start effect: Temporal landmarks motivate aspirational behavior
H Dai, KL Milkman, J Riis
Management Science 60 (10), 2563-2582, 2014
A megastudy of text-based nudges encouraging patients to get vaccinated at an upcoming doctor’s appointment
KL Milkman, MS Patel, L Gandhi, HN Graci, DM Gromet, H Ho, JS Kay, ...
Proceedings of the National Academy of Sciences 118 (20), e2101165118, 2021
The impact of time at work and time off from work on rule compliance: the case of hand hygiene in health care.
H Dai, KL Milkman, DA Hofmann, BR Staats
Journal of Applied Psychology 100 (3), 846, 2015
Motivating process compliance through individual electronic monitoring: An empirical examination of hand hygiene in healthcare
BR Staats, H Dai, D Hofmann, KL Milkman
Management Science 63 (5), 1563-1585, 2017
Megastudies improve the impact of applied behavioural science
KL Milkman, D Gromet, H Ho, JS Kay, TW Lee, P Pandiloski, Y Park, A Rai, ...
Nature 600 (7889), 478-483, 2021
Prosocial goal pursuit in crowdfunding: Evidence from kickstarter
H Dai, DJ Zhang
Journal of Marketing Research 56 (3), 498-517, 2019
The long-term and spillover effects of price promotions on retailing platforms: Evidence from a large randomized experiment on Alibaba
DJ Zhang, H Dai, L Dong, F Qi, N Zhang, X Liu, Z Liu, J Yang
Management Science 66 (6), 2589-2609, 2020
Put your imperfections behind you: Temporal landmarks spur goal initiation when they signal new beginnings
H Dai, KL Milkman, J Riis
Psychological science, 0956797615605818, 2015
People rely less on consumer reviews for experiential than material purchases
H Dai, C Chan, C Mogilner
Journal of Consumer Research 46 (6), 1052-1075, 2020
The value of pop-up stores on retailing platforms: Evidence from a field experiment with Alibaba
DJ Zhang, H Dai, L Dong, Q Wu, L Guo, X Liu
Management Science 65 (11), 5142-5151, 2019
I’m sorry about the rain! Superfluous apologies demonstrate empathic concern and increase trust
AW Brooks, H Dai, ME Schweitzer
Social Psychological and Personality Science 5 (4), 467-474, 2014
Using fresh starts to nudge increased retirement savings
J Beshears, H Dai, KL Milkman, S Benartzi
Organizational Behavior and Human Decision Processes 167, 72-87, 2021
Quitting when the going gets tough: A downside of high performance expectations
H Dai, BJ Dietvorst, B Tuckfield, KL Milkman, ME Schweitzer
Academy of management journal 61 (5), 1667-1691, 2018
The impacts of algorithmic work assignment on fairness perceptions and productivity: Evidence from field experiments
B Bai, H Dai, DJ Zhang, F Zhang, H Hu
Manufacturing & Service Operations Management 24 (6), 3060-3078, 2022
Assessing Nudge Scalability: Two Lessons from Large-scale RCTs
S Saccardo, H Dai, M Han, N Raja, S Vangala, D Croymans
Available at SSRN, 2022
How experiencing and anticipating temporal landmarks influence motivation
H Dai, C Li
Current Opinion in Psychology 26, 44-48, 2019
Dueling with desire: A synthesis of past research on want/should conflict
TB Bitterly, R Mislavsky, H Dai, KL Milkman
Should Conflict (February 28, 2014), 2014
The effect of interactive reminders on medication adherence: A randomized trial
H Dai, D Mao, KG Volpp, HE Pearce, MJ Relish, VF Lawnicki, KL Milkman
Preventive Medicine 103, 98-102, 2017
The impact of social nudges on user-generated content for social network platforms
Z Zeng, H Dai, DJ Zhang, H Zhang, R Zhang, Z Xu, ZJM Shen
Management Science 69 (9), 5189-5208, 2023
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