“When your dog matches your décor”: object agency of living and non-living entities in home assemblage H Syrjälä, A Norrgrann Consumer culture theory, 39-54, 2019 | 15 | 2019 |
GLUTTONY No taste without the waste? Gluttony in bakery product retailing L Alhonnoro, A Norrgrann Seven deadly sins in consumption, 78-95, 2018 | 7 | 2018 |
Multifaceted autoetnography: Theoretical advancements, practical considerations and field illustrations A Norrgrann, H Syrjälä Nova Science Publishers, 2018 | 6 | 2018 |
Autoethnography in the digitalized world: Using auto-netnography in analyzing object agency in home assemblage H Syrjälä, A Norrgrann Multifaceted autoethnography: Theoretical advancements, practical …, 2018 | 5 | 2018 |
How Can Interactivity Be Facilitated in a Massive Open Online Course? H Virtanen, A Norrgrann Nordic Journal of Business, 2020 | 4 | 2020 |
Prosuming news in an unbounded media landscape. A study of young adults A Norrgrann, A Ravald, E Buss, E Hjerpe, SC Storbacka Kulutustutkimus. Nyt 12 (1-2), 33-45, 2018 | 2 | 2018 |
Symbolicially embedded: essays on the creation and use of symbolic resources in furniture networks A Norrgrann Vaasan yliopisto, 2015 | 2 | 2015 |
Dealing with discrepancies of a brand in change: recomposition of value and meanings in the network A Norrgrann, S Saraniemi Research Handbook on Brand Co-Creation, 105-121, 2022 | 1 | 2022 |
Restrategizing for the post-pandemic era: Service design for digital transformation in the art and cultural sector A Norrgrann, M Lammi, S Shah Proceedings of DRS2022, 2022 | 1 | 2022 |
Co-consuming a pet home: Balancing functionality and aesthetics of a taste regime A Norrgrann, H Syrjälä NA-Advances in Consumer Research, 2020 | 1 | 2020 |
Brand repositioning in a business relationship context-a longitudinal study of brand adaptation A Norrgrann | 1 | 2015 |
Exploring and exploiting through horizontal co-operation–a longitudinal study of small and medium sized furniture manufacturers K Luokkanen-Rubertino, A Norrgrann IMP 2013 Conference, 2013 | 1 | 2013 |
Inertia in business relationships: the case of a designer furniture manufacturer A Norrgrann, K Luokkanen-Rabetino International Journal of Entrepreneurial Venturing 3 (1), 44-62, 2011 | 1 | 2011 |
Retailerii si media ca intermediari pentru resursele simbolice: Retailers and Media as Intermediaries for Symbolic Resources A Norrgrann, J Halkoaho Romanian Journal of Marketing 5 (1), 132-151, 2010 | 1 | 2010 |
The concept of inertia in business relationships: empirical analysis of a design furniture manufacturer A Norrgrann, K Luokkanen IMP Asia Conference (2nd) 2, 2005 | 1 | 2005 |
Using Music to Assemble Dance and Exercise Class Experiencescapes A Norrgrann Building Strong Brands and Engaging Customers With Sound, 152-175, 2024 | | 2024 |
Co-consuming a pet home A Norrgrann, H Syrjälä Proceedings of the Association of Consumer Research conference, 2020 | | 2020 |
Learners’ experiences of interactivity in a massive open online course Case: Principles of Service Management H Virtanen, A Norrgrann 25th Nordic Academy of Management Conference, 2019 | | 2019 |
Brand discrepancies in networks: Empirical illustrations from food and furniture branding in SMEs A Norrgrann, S Saraniemi 25th Nordic Academy of Management Conference, 2019 | | 2019 |
Revealing the Hidden Corporate Brand Perspective in Business Relationships N Koporcic, A Norrgrann, A Rindell, S Saraniemi, T Strandvik, ... 10th Nordic Workshop on Relationship Dynamics-NoRD2018, 2018 | | 2018 |