Heiko Gebauer
Heiko Gebauer
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Cited by
Cited by
Overcoming the service paradox in manufacturing companies
H Gebauer, E Fleisch, T Friedli
European management journal 23 (1), 14-26, 2005
Digital servitization business models in ecosystems: A theory of the firm
M Kohtamäki, V Parida, P Oghazi, H Gebauer, T Baines
Journal of Business Research 104, 380-392, 2019
Servitization and deservitization: Overview, concepts, and definitions
C Kowalkowski, H Gebauer, B Kamp, G Parry
Industrial Marketing Management 60, 4-10, 2017
Competitive advantage through service differentiation by manufacturing companies
H Gebauer, A Gustafsson, L Witell
Journal of business research 64 (12), 1270-1280, 2011
The relationship between digitalization and servitization: The role of servitization in capturing the financial potential of digitalization
M Kohtamäki, V Parida, PC Patel, H Gebauer
Technological Forecasting and Social Change 151, 119804, 2020
Absorptive capacity, learning processes and combinative capabilities as determinants of strategic innovation
H Gebauer, H Worch, B Truffer
European management journal 30 (1), 57-73, 2012
Identifying service strategies in product manufacturing companies by exploring environment–strategy configurations
H Gebauer
Industrial marketing management 37 (3), 278-291, 2008
Servitization: A contemporary thematic review of four major research streams
C Raddats, C Kowalkowski, O Benedettini, J Burton, H Gebauer
Industrial Marketing Management 83, 207-223, 2019
Match or mismatch: Strategy-structure configurations in the service business of manufacturing companies
H Gebauer, B Edvardsson, A Gustafsson, L Witell
Journal of Service Research 13 (2), 198-215, 2010
Behavioral implications of the transition process from products to services
H Gebauer, T Friedli
Journal of Business & Industrial Marketing 20 (2), 70-78, 2005
Service growth in product firms: Past, present, and future
C Kowalkowski, H Gebauer, R Oliva
Industrial marketing management 60, 82-88, 2017
What service transition? Rethinking established assumptions about manufacturers' service-led growth strategies
C Kowalkowski, C Windahl, D Kindström, H Gebauer
Industrial marketing management 45, 59-69, 2015
Internet of things technologies, digital servitization and business model innovation in BtoB manufacturing firms
M Paiola, H Gebauer
Industrial Marketing Management 89, 245-264, 2020
An investigation of the relationship between behavioral processes, motivation, investments in the service business and service revenue
H Gebauer, E Fleisch
Industrial Marketing Management 36 (3), 337-348, 2007
Characterizing service networks for moving from products to solutions
H Gebauer, M Paiola, N Saccani
Industrial Marketing Management 42 (1), 31-46, 2013
Exploitation or exploration in service business development? Insights from a dynamic capabilities perspective
T Fischer, H Gebauer, M Gregory, G Ren, E Fleisch
Journal of Service Management 21 (5), 591-624, 2010
Strategy map of servitization
R Rabetino, M Kohtamäki, H Gebauer
International Journal of Production Economics 192, 144-156, 2017
Success factors for achieving high service revenues in manufacturing companies
H Gebauer, T Friedli, E Fleisch
Benchmarking: An International Journal 13 (3), 374-386, 2006
Value co‐creation as a determinant of success in public transport services: A study of the Swiss Federal Railway operator (SBB)
H Gebauer, M Johnson, B Enquist
Managing Service Quality: An International Journal 20 (6), 511-530, 2010
Moving from products to solutions: Strategic approaches for developing capabilities
M Paiola, N Saccani, M Perona, H Gebauer
European Management Journal 31 (4), 390-409, 2013
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