Seuraa
Zeynep Arsel
Zeynep Arsel
Professor of Marketing, Concordia University
Vahvistettu sähköpostiosoite verkkotunnuksessa concordia.ca - Kotisivu
Nimike
Viittaukset
Viittaukset
Vuosi
Emotional branding and the strategic value of the doppelgänger brand image
CJ Thompson, A Rindfleisch, Z Arsel
Journal of marketing 70 (1), 50-64, 2006
13442006
The Starbucks brandscape and consumers'(anticorporate) experiences of glocalization
CJ Thompson, Z Arsel
Journal of consumer research 31 (3), 631-642, 2004
12302004
Taste regimes and market-mediated practice
Z Arsel, J Bean
Journal of Consumer Research 39 (5), 899-917, 2013
6352013
Demythologizing consumption practices: How consumers protect their field-dependent identity investments from devaluing marketplace myths
Z Arsel, CJ Thompson
Journal of consumer research 37 (5), 791-806, 2011
5892011
Asking Questions with Reflexive Focus: A Tutorial on Designing and Conducting Interviews
Z Arsel
Journal of Consumer Research 44 (4), 939-948, 2017
4802017
Place attachment in commercial settings: A gift economy perspective
A Debenedetti, H Oppewal, Z Arsel
Journal of Consumer Research 40 (5), 904-923, 2014
2892014
Diversity, Equity, and Inclusion (DEI) in the Journal of Consumer Research: A Curation and Research Agenda
Z Arsel, D Crockett, ML Scott
Journal of Consumer Research 48 (5), 920-933, 2022
1782022
Hybrid pro-social exchange systems: The case of Freecycle
Z Arsel, S Dobscha
Advances in consumer research 39 (1), 66-67, 2011
882011
Introduction: Theorising gender and gendering theory in marketing and consumer research
Z Arsel, K Eräranta, J Moisander
Gendering Theory in Marketing and Consumer Research, 13-18, 2018
622018
Assembling Markets and Value
A Zeynep
Assembling Consumption Researching Actors, Networks and Markets, 32-41, 2016
39*2016
Passing the buck versus sharing responsibility: the roles of government, firms, and consumers in marketplace risks during COVID-19
A Aboelenien, Z Arsel, CH Cho
Journal of the Association for Consumer Research 6 (1), 149-158, 2021
292021
A Practice Perspective on Market Evolution: How Craft and Commercial Coffee Firms Expand Practices and Develop Markets
PY Dolbec, Z Arsel, A Aboelenien
Journal of Marketing, 00222429221093624, 2022
282022
Managing Communities of Co-creation around Consumer Engagement Styles
E Martineau, Z Arsel
Journal of the Association for Consumer Research 2 (2), 179-195, 2017
272017
Blogs
Z Arsel, X Zhao
The Routledge Companion to Digital Consumption, Routledge, New York, NY, 53-61, 2013
232013
Meat: historicizing an icon through marketplace contestations
A Aboelenien, Z Arsel
Consumption, Markets & Culture, 2022
152022
Taste
A Pomiès, Z Arsel, J Bean
Consumption Markets & Culture 24 (1), 1-5, 2021
122021
Exploring the social dynamics of online bartering
Z Arsel
ACR North American Advances, 2010
122010
Market Work and the Formation of the Omnivorous Consumer Subject
A Pomiès, Z Arsel
Journal of Consumer Research, 2022
102022
Social Distinction and the Practice of Taste
Z Arsel, J Bean
Consumer Culture Theory, 1st edn. SAGE Publications, Thousand Oaks, 2018
102018
Identity degrading brands
Z Arsel, S Stewart
Strong brands, strong relationships, 106-116, 2015
102015
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Artikkelit 1–20