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Joćo S. Oliveira
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Year
The implications of eWOM adoption on the customer journey
C Ngarmwongnoi, JS Oliveira, M AbedRabbo, S Mousavi
Journal of Consumer Marketing 37 (7), 749-759, 2020
1452020
Level of analysis in export performance research
JS Oliveira, JW Cadogan, A Souchon
International Marketing Review 29 (1), 114-127, 2012
1092012
Spontaneity and international marketing performance
AL Souchon, P Hughes, AM Farrell, E Nemkova, JS Oliveira
International Marketing Review 33 (5), 671-690, 2016
542016
The empirical link between export dispersion and export performance: A contingency-based approach
I Gnizy, JW Cadogan, JS Oliveira, A Nizam
International Business Review 26 (2), 239-249, 2017
492017
The empirical link between export entry mode diversity and export performance: A contingency-and institutional-based examination
JS Oliveira, N Yazdani, JW Cadogan, IR Hodgkinson, E Tsougkou, ...
Journal of Business Research 88, 505-512, 2018
362018
Quadratic effects of dynamic decision-making capability on innovation orientation and performance: Evidence from Chinese exporters
P Hughes, AL Souchon, E Nemkova, IR Hodgkinson, JS Oliveira, N Boso, ...
Industrial Marketing Management 83, 59-69, 2019
352019
The effect of emotional positivity of brand-generated social media messages on consumer attention and information sharing
JS Oliveira, K Ifie, M Sykora, E Tsougkou, V Castro, S Elayan
Journal of business research 140, 49-61, 2022
262022
A multilevel perspective to the study of export venture performance
JS Oliveira, JW Cadogan
International Marketing Review 35 (1), 186-199, 2018
182018
How do offshoring-related changes in job characteristics affect onshore managers’ affective organizational commitment? The moderating role of perceived organizational valence
A Zimmermann, E Lioliou, JS Oliveira
Journal of Information Technology 35 (4), 316-336, 2020
92020
How many eggs in how many baskets? National versus regional diversification strategies and export success
JS Oliveira, JW Cadogan, I Gnizy, AN Abdul-Talib
Journal of Strategic Marketing, 1-15, 2023
52023
How agency and self‐efficacy moderate the effects of strategic improvisational behaviors on sales performance: Evidence from an emerging market
M Hultman, N Boso, AA Yeboah‐Banin, I Hodgkinson, AL Souchon, ...
European Management Review 19 (3), 417-435, 2022
52022
Achieving export competitive advantage: can global orientation and export product adaptation be reconciled?
E Tsougkou, JW Cadogan, IR Hodgkinson, JS Oliveira, AN Abdul-Talib, ...
2019 AMA Global Marketing SIG Conference: Marketing in a Globalized World …, 2019
52019
Export marketing adaptation and export performance
J Oliveira
Loughborough University, 2015
42015
Decision-making in international marketing: past, present and future
JS Oliveira, M Hultman, N Boso, I Hodgkinson, P Hughes, E Nemkova, ...
International Marketing Review 40 (3), 413-428, 2023
32023
Cross-Functional Dispersion of Export Marketing Decision-Making and Export Performance: A Study of UK Firms—An Abstract
JS Oliveira, I Gnizy, JW Cadogan, A Nizam
Marketing at the Confluence between Entertainment and Analytics: Proceedings …, 2017
22017
Global orientation and export competitive advantage: A study of Malaysian firms
E Tsougkou, JW Cadogan, IR Hodgkinson, JS Oliveira, AN Abdul-Talib, ...
Global Innovation Knowledge Academy, 2018
12018
Global brands and the war in Ukraine
E Tsougkou, M Sykora, S Elayan, JS Oliveira, K Ifiie
Global Marketing Conference, 942-942, 2023
2023
Cooperative export channel modes in times of uncertainty, a key to born global firms' survival?
N Yazdani, G Pfajfar, JW Cadogan, E Lioliou, RJ Jean, IR Hodgkinson, ...
Industrial Marketing Management Summit 2023, 1-46, 2023
2023
Business Ties, National Institutions, and Firm Performance: An Abstract
JS Oliveira, E Lioliou, JW Cadogan
Academy of Marketing Science Annual Conference, 17-18, 2022
2022
Product innovation strategy and competitive advantage: an empirical study of Portuguese exporters
A Lisboa, G Nagy, EL Tsougkou, JW Cadogan, IR Hodgkinson, ...
European Marketing Academy Conference 2021: EMAC 2021, 2021
2021
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