| Drivers and Inhibitors of Internet Banking adoption in India A Kesharwani, G Radhakrishna The Journal of Internet Banking and Commerce 18 (3), 1-18, 1970 | 33* | 1970 |
| Determinants of Habitual Buying Behavior: A Study on Branded Apparel G Radhakrishna, CS Shylajan The ICFAI Journal of Marketing Management 6 (3), 6-21, 2007 | 19 | 2007 |
| Brand Desire and Brand Jealousy: Routes to Persuasion A Sarkar, G Radharishna, KS Rao The Marketing Review 14 (3), 265 - 278 (14), 2014 | 15 | 2014 |
| A Strategic Analysis of Entrepreneurial Orientation of Management Graduates PP Nandamuri, G Radhakrishna, G Ch IUP Journal of Business Strategy 9 (4), 17, 2012 | 8 | 2012 |
| Alternate Channel: A Novel Way of Distribution - A Study with reference to Tata-AIG life insurance G Radhakrishna Marketing Mastermind Magazine, 13, 2005 | 2 | 2005 |
| Liberalization and color TV industry in India V Seshaiah, G Radhakrishna Euro-American Association of Economic Development 3 (2), 25-44, 2003 | 2 | 2003 |
| Consumer Behavior: Effective Measurement Tools G RadhaKrishna ICFAI University Press, 2005 | 1 | 2005 |
| Media communications and development -Three Approaches G Radhakrishna South Asian Journal of Mangement 27 (1), 194-198, 2020 | | 2020 |
| E-Marketing Models: Retailers Perspectives A Case of Groupon G Radhakrishna Marketing Management: Indian Cases, 13, 2018 | | 2018 |
| MTR Foods - A Marketing Marvel G Radhakrishna Marketing Management: Indian Cases, 11, 2018 | | 2018 |
| Protectionism or Open Market: A 5/20 Rule Dilemma S Roy, G Radhakrishna International Conference on Management Challenges & Trends in the Digital Era, 2017 | | 2017 |
| Protectionism or Open market-A 5/20 rule Dilemma S Roy, G Radhakrishna Imperial Journal of Interdisciplinary Research 2 (11), 2016 | | 2016 |
| Impact of Celebrity Endorsement on Consumer Purchase Intention S Kamarapu, G Radhakrishna Journal of Global Management Outlook 1 (09), 55-, 2016 | | 2016 |
| Impact of Celebrity Endorsement on Purchase Decision of Rural Consumers S Kamarapu, G RadhaKrishna National Conference on Emerging Trends in Management Education & Research, 2015 | | 2015 |
| Ethnic Marketing G RadhaKrishna, S Grandhi National Conference on Emerging Trends in Management Education & Research, 2015 | | 2015 |
| E-Commerce: A Paradigm shift in Retail Market and Influence on Indian Economy G RadhaKrishna, AP Gayathri National Conference on Emerging Trends in Management Education & Research, 2015 | | 2015 |
| Change Dillemma - Issues and Challenges M Sasmita, G Radhakrishan IMT Case Journal 5 (02), 2015 | | 2015 |
| Rendezvous with Ritz : Dilemma of Buying the Right Car G Radhakrishna Case Folio, 2010 | | 2010 |
| Global Brain Your Roadmap for Innovating Faster and Smarter in a Networked World PV Murali, G Radhakrishna MBA Review, 05, 2009 | | 2009 |
| Tourism: Promotional Perspectives and Issues G Radhakrishna IUP Publications (ICFAI University), 2009 | | 2009 |
Shylajan C SICFAI BUSINESS SCHOOL HYDERABAD, THE ICFAI FOUNDATION FOR HIGHER EDUCATIONVerified email at ibsindia.org
