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Eunseong Cho
Eunseong Cho
Professor of Marketing, Kwangwoon University
Verified email at kw.ac.kr
Title
Cited by
Cited by
Year
Cronbach’s coefficient alpha: Well known but poorly understood
E Cho, S Kim
Organizational research methods 18 (2), 207-230, 2015
10952015
An updated guideline for assessing discriminant validity
M Rönkkö, E Cho
Organizational Research Methods 25 (1), 6-14, 2022
5862022
Making reliability reliable: A systematic approach to reliability coefficients
E Cho
Organizational research methods 19 (4), 651-682, 2016
5122016
Neither Cronbach’s alpha nor McDonald’s omega: A commentary on Sijtsma and Pfadt
E Cho
Psychometrika 86 (4), 877-886, 2021
392021
An exploratory study on contingency factors affecting R&D performance measurement
E Cho, M Lee
International Journal of Manpower 26 (6), 502-512, 2005
322005
A comprehensive review of so-called Cronbach’s alpha
E Cho
J Prod Res 38 (1), 9-20, 2020
302020
The accuracy of reliability coefficients: A reanalysis of existing simulations.
E Cho
Psychological Methods, 2022
172022
Antecedents and consequences of the sociocultural differences between R&D and marketing in Korean high-tech firms
E Cho, M Hahn
International Journal of Technology Management 28 (7-8), 801-819, 2004
132004
Reliability and omega hierarchical in multidimensional data: A comparison of various estimators.
E Cho
Psychological Methods, 2022
82022
Beyond alpha and omega: The accuracy of single-test reliability estimators in unidimensional continuous data
E Cho
Behavior Research Methods, 1-19, 2024
2024
Interchangeability between factor analysis, logistic IRT, and normal ogive IRT
E Cho
Frontiers in Psychology 14, 1267219, 2023
2023
심적회계 기간, 위험회피, 지불의 고통이 보험상품 가입의도에 미치는 영향 (The Influence of Mental Accounting Period, Risk Aversion, and Pain of Paying on the Purchase Intention …
S Chun, E Cho
Financial Planning Review 10 (3), 2017
2017
Fixing a Broken Clock: A Historical Review of the Originators of Reliability Coefficients
E Cho, S Chun
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